It’s simple – consumers love the benefits that debit and credit cards provide.

Over 70% of American households have credit cards.

In 2007, there were over 40 billion electronic payment transactions – 10,000 every second.

Debit and credit cards are safer and more convenient than cash.

If a card is stolen, the cardholder will likely not be held responsible for the losses.

Debit and credit cards allow consumers to shop around the world both online and in person – without the hassle of travelers’ checks or large amounts of cash.

Credit cards can help provide a bit of breathing room by essentially providing an interest-free loan for a period of time.

At a time when many Americans may be unable to pay for a simple tank of gas or groceries with cash, credit cards can help consumers manage their finances.

Since over 14,000 financial institutions issue debit and credit cards, consumers have literally thousands of choices when it comes to which type of card they prefer.

Credit card rewards programs provide additional benefits to credit card users -- free airline miles or “cash back”, for example.

Learn more about the various benefits offered through credit card rewards programs »

Affinity cards also allow consumers to “give back” to a favorite charity, school, or other cause.